PACKAGING solutions provider Amcor has launched a partnership with TAJO, a Belgian youth charity that helps young people from socially disadvantaged backgrounds discover their talents and stay engaged in education.
As part of the collaboration, Amcor will welcome TAJO students to its Innovation Centre Europe in Ghent for an annual innovation experience day.
TAJO’s mission is to broaden horizons for young people by giving them access to inspiring, real-world environments across different industries. Through workshops and mentoring, TAJO helps them to build confidence, explore future career paths, and make informed educational choices to improve their life chances.
The partnership with Amcor offers an opportunity to experience science and technology in action. The Amcor Innovation Centre Europe is a space where Amcor works with brands and customers to co-create the future of packaging.
The latest innovation experience day welcomed 30 children for a journey through the packaging development process. They took part in a creative workshop, turned their ideas into early prototypes, tested them on an industrial packaging line, and reflected on how the experience shaped their ambitions.
Claudia van Egmond, MD at TAJO, said, “For over seven years, we have been working to give young people in Belgium better prospects and a brighter future. That means building resilience and offering experiences that inspire them to stay in education. Partnerships with global businesses like Amcor are central to that vision.”
Toon Coppejans, senior marketing innovation manager at Amcor Innovation Center Europe, added, “It’s a privilege to welcome these children into our Innovation Centre and show them what’s possible when curiosity, science and creativity come together. They shared several inspiring ideas, and moments like these remind us why opening our doors and supporting our local community matters.”
Amcor affirmed its commitment to the TAJO programme with a €10,000 donation in October and is looking forward to the next innovation experience day in 2027.
