RECOUP insights support Enviroo’s PET recycling plant

Enviroo’s recycling plant

THE funding of a new PET plastic recycling plant due to be built in the north west of England has been supported by RECOUP.

The non-profit organisation worked with the PET recycler, Enviroo, to deliver a validation of the PET recycling market. This included cross-referencing and confirming third-party industry reports, assessing market feasibility, and compiling a central repository of intelligence around waste management trends and recycling policy.

Providing market due diligence led Enviroo to securing £58 million of funding. RECOUP revealed its input gave funders confidence that the project aligned with national recycling goals and was grounded in ‘solid economic and environmental foundations’.

Ahmed Detta, CEO of Enviroo, said, “We were delighted to work with RECOUP who offered us invaluable knowledge and expertise as we sought funding. With evidence-backed insights we could demonstrate a stable and growing market for PET recycling and navigate current waste management policies and regulations.”

Stuart Foster, CEO of RECOUP, added, “This project demonstrates what’s possible when innovation is backed by evidence and industry collaboration. RECOUP was pleased to support Enviroo with the insight and due diligence needed to help secure investment for a facility that will play a vital role in the UK’s plastics recycling future. It’s a clear example of how targeted expertise can unlock progress toward circularity, reduce plastic waste, and strengthen domestic recycling infrastructure.”

The first facility is set to be operational by 2027 and is tipped to have capability of processing up to 35,000 tonnes of plastic annually at Peel NRE’s £165 million Protos Plastic Park at Ince Marshes, near Ellesmere Port.

Enviroo’s facility will recycle PET plastics into food-grade packaging materials.