AMCOR has collaborated with Lorenz Snacks to launch new recycle-ready packaging for its Lentil Coated Peanuts product.
Lorenz has been producing snack products for four generations, with the business committed to improving sustainability and has already achieved a ‘good’ rating for recyclability across 92% of its primary packaging.
With an aim to convert the remaining percentages to highly recyclable by the end of 2025, this collaboration with Amcor is the latest step in furthering Lorenz’s commitment to environmental responsibility.
Lorenz’s new Lentil Coated Peanuts pack is based on Amcor’s AmPrima® portfolio of mono-material, recycle-ready packaging options. AmPrima offers a more sustainable choice for brands, with no compromise on packaging performance, the firm added.
The packaging achieves a 51% reduction in carbon footprint, a 51% reduction in water consumption, and a 41% reduction in non-renewable energy use, it added. The packs are certified for recyclability by cyclos-HTP in the countries where PE or PP recycling streams exist, and they align with CEFLEX design for a circular economy guidelines.
Amcor explained that packaging plays a ‘crucial’ role in product protection and shelf life for products like Lorenz Lentil Coated Peanuts. Traditional nut packaging relies on multi-material composites to protect the product inside; however, these materials are usually non-recyclable, it added.
Piotr Nagalski, sales and marketing director for snacks and confectionery at Amcor, said, “The Amcor AmPrima solution solves one of the biggest problems in snack packaging. It preserves barrier protection, physical durability, and visual appeal while enabling consumers to easily recycle packs – something that was typically not possible before.
“The successful implementation of Amcor’s AmPrima packaging for Lorenz Lentil Coated Peanuts is a testament to the feasibility of more sustainable packaging in the snack industry. Amcor’s innovative expertise, coupled with Lorenz’s deep understanding of the snack market, has pushed the boundaries of what is possible.”
