Aldi launches recyclable butter packaging in ‘UK supermarket first’

ALDI is rolling out a new recyclable wrap packaging on two of its own-label butter lines in what it says is a UK supermarket first.

The current non-recyclable packaging on its block butter will be replaced with a paper-based alternative wrap which Aldi says can be recycled at home, in a move which it says will remove more than 10-tonnes of non-recyclable packaging from circulation each year.

Luke Emery, plastics and packaging director at Aldi, said, “We are committed to minimising plastic packaging at Aldi, and we are constantly exploring ways in which we can make a meaningful change to our products.

“Through the introduction of these new recyclable packaging innovations, we hope to help customers reduce plastic use when shopping for everyday items at Aldi.”