NUSH Foods has relaunched its dairy-free cream cheese – made from almond milk – in recyclable cups with snap-on lids, made by Greiner Packaging.
The firm’s spreads are made by churning creamy almond milk prepared in its UK-based factory with live vegan cheese cultures and British sea salt. Nush makes its own almond milk so the amount of almond it contains can be controlled.
“Nush was born out of a desire to do dairy-free differently; to produce a range of ethical, dairy-free products and destroy the myth that dairy-free has to be bland and boring,” explained Met Foods supply chain administrator Andrea Wiltshire.
“We hand pick all our suppliers and only work with people that hold the same beliefs as us as a brand. Environmental sustainability is extremely important to us, and our almonds are grown in the glorious Mediterranean sunshine in the Val Di Noto region of Sicily. European almonds are kinder to the environment as they require very little water to grow, unlike the Californian variety that requires up to five litres to grow just one almond.
“Choosing the most sustainable packaging solution is part of our overall commitment and we chose to work with Greiner Packaging as they share our values and were able to offer an improved solution for our new look cheese spreads. The process of developing the new packaging was straightforward and we feel that Greiner Packaging is involving us in their sustainability journey as they are also making us aware of upcoming improvements, including a potential move to using recycled PP for our dairy-free cream cheese cups.”
The new look is packed in Greiner Packaging’s fully recyclable K3 cardboard-plastic cup, with an in-mould label (IML) snap-on lid.
Julie Eller, Greiner Packaging UK & Ireland sales and marketing manager, added, “We’ve supplied Nush with packaging for its dairy-free products for a few years, and it is great to be able to introduce a more sustainable solution to coincide with the rebranding. Our sustainable K3 packaging solution is a perfect fit for the brand. The lightweight cup and the snap-on lid are both made from the same PP material, and the cardboard outer layer can be easily removed to enable recycling.”
