Keep Scotland Beautiful and DS Smith partner for Glasgow cup scheme

A new coffee cup recycling initiative is to be launched in Glasgow by Keep Scotland Beautiful in collaboration with DS Smith.

Dubbed the Cup Movement, the scheme will seek to increase awareness, guide businesses in recycling and reduce coffee cup waste. DS Smith’s Coffee Cup Drop Box recycling service will be used to allow for businesses to discard up to 700 used cups per drop box, before it is collected and replaced – with the coffee cups being recycled in DS Smith’s paper mill in Kemsley.

Tom Campbell-White, European strategic development director at DS Smith, said, “We are proud to be supporting both Keep Scotland Beautiful and their efforts to increase coffee cup recycling in Scotland, beginning with Glasgow. Since announcing in 2018 that we had the potential to recycle up to 2.5 billion cups at our paper recycling mill we have been working with stakeholders to work out how to collect more cups for Recycling.

“The introduction of our Coffee Cup Drop box was a significant development in improving coffee cup collection infrastructure, and to be working with Keep Scotland Beautiful to target the 500 million cups in Scotland is really exciting for us.”

Catherine Gee, operations director at Keep Scotland Beautiful added, “Cup Movement aims to work across all sectors to find solutions for reducing the amount of waste associated with single-use cups. We are delighted to have the support of DS Smith and to include the Coffee Cup Drop Box in our suite of interventions. 

Its unique design is well-suited for overcoming some of the barriers to cup recycling, particularly for SMEs, and we are excited to be rolling it out as part of our city-wide initiative in Glasgow.”