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Show and tell: Bell launches recycling ID initiative

RECYCLED plastic packaging manufacturer, Bell Packaging has introduced a new identification initiative to its range, to help customers and recyclers better identify and separate components.

The Luton-based firm’s Retran product was launched in 2018 with a minimum recycled content of 70%, which comes from post-consumer waste. The range includes tubing and folding boxes.

The product is said to have been adopted by most Bell customers and is described as having no impact on cost and the performance of the film in assembly is equal to normal production. It is also suitable for kerbside collection and is 100% recyclable.

Commenting on its introduction, managing director at Bell Packaging, Peter Lennie said, “We have been absolutely delighted with the take up by Bell customers for Retran. With no reduction in strength the new film has excellent optic clarity and the switch from the original virgin PET formulation to the recycled version has been easy.”

In order to help end customers identify its recycling nature, all Retran products can be embossed with a recyclable logo. Other Bell products to be marked will include 100% recycled PET inserts and end caps made using various polymers depending on the application.

Bell’s production is investing in new machinery to enable identification of each component using the appropriate recycled logo.

Mr Lennie added, “Bell is committed to the recycling of all plastics.  Currently this can be done locally where facilities exist however with the initiatives announced by Government agency DEFRA and new recycling facilities planned by BIFFA the opportunity for the UK to become Europe’s leading recycling nation is too good an opportunity to miss.”

“For those plastics that cannot be easily recycled these can be reprocessed into so many other uses such as polymer to make garden furniture, housing products and more recently new road surfaces.”

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