Packaging Scotland

Industry Unwrapped

Box essential part of the gift

pb2015.012 Scarf Box

RIGID box specialist Pollard Boxes has produced a special gift pack for a unique range of scarves, created to meet the brief of both reflecting the quality of the scarf and being a part of the experience of owning one.

The scarves, which contain intricate close-up photographs of tree barks, are produced by photographer Howard Guest and were inspired by his exhibition on this subject.

The role of the packaging was to create a special and unique opening experience for each recipient, as Howard explains: “Presentation is so essential, especially for gifts. You want the person receiving a gift to be in love with the present before they’ve even seen it. This is presentation, it is theatre and that’s what our scarf box is.”

www.pollardboxes.co.uk

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