AMCOR has teamed up with Tiptree, the preserves and spreads brand owned by Wilkin & Sons, to deliver certified 30% post-consumer recycled (PCR) films for the brand’s shrink films and pallet stretch wrap.
Tiptree has transitioned to Amcor’s RecyClass-certified collation shrink film and Bontite Sustane stretch wrap, both incorporating 30% PCR content. The move comes ahead of UK Plastic Packaging Tax (PPT) changes due to take effect from April 2027, when post-industrial recycled (PIR) content will no longer count toward the 30% minimum recycled plastic threshold and only post-consumer recycled (PCR) content will be accepted.
Both films are produced at Amcor’s UK sites in Leominster and Bromborough and are RecyClass Recycled Plastics Traceability Certified.
Manuel Martinez, packaging buyer at Wilkin & Sons, said, “Our relationship with Amcor is collaborative, so faced with upcoming PPT changes it was natural to lean on Amcor’s knowledge and expertise. We’ve been incorporating recycled content into our packaging for some time and having that content independently verified via RecyClass, with certification, gives us confidence in the traceability of the material. Just as important, we have maintained the packaging performance and the level of operational efficiency that our business depends on.”
Gabrielle Ditsch, sales director at Amcor, added, “We’ve worked with Tiptree for many years. We’re always looking at ways we can help customers increase the use of recycled content in their packaging without compromising on performance. Incorporating PCR into shrink and stretch films can be technically challenging, which is why our focus has been on delivering solutions that maintain the strength, consistency and efficiency customers expect.”
