AMCOR has announced an extension of its range of standard roll-ons with a new lightweight design that increases the options for branding and differentiation in the beauty sector.
The Shadow roll-on features a rounded base design, while the wide choice of colours and ‘extensive’ labelling area allows it to be fully customised for individual branding requirements.
For consumers, the roll-on is said to combine practicality and ease of use, while brand owners benefit from a ‘lightweight but durable’ construction that provides product protection and avoids leakages.
“Packaging solutions for the beauty sector must balance aesthetics, functionality and improved sustainability,” said Lara Alemany, product line director, Amcor Global Rigids Packaging Solutions. “The Shadow roll-on demonstrates our expertise in developing robust solutions that can be easily adapted in line with latest consumer trends.
“With our many manufacturing sites and ability to supply both large and small orders, we are ideally placed to support customers throughout Europe.”
The Shadow roll-on is described as one of the lightest weight roll-ons within Amcor’s range, reducing the amount of plastic required in its manufacture. The bottle and cap can also include up to 60% post-consumer recycled (PCR) plastic. Both the polyethylene bottle and polypropylene closure are recycle-ready and can be recycled where the appropriate infrastructure is in place.
