ZEUS Packaging Group has completed the acquisition of Simpac Limited, a historic UK-based paper sack and packaging manufacturer.
Founded in 1903, Simpac is a specialist in fibre-based packaging, supplying bespoke paper sacks, branded food wraps, carrier bags, and e-commerce mailers to retailers, food businesses, and agricultural producers.
Operating from facilities in Hull and Glasgow with over 130 employees, Simpac generates revenues exceeding £30 million. The firm’s track record of innovation includes the Good-e eco mailing bag, a recyclable alternative to plastic mailers, and its new Deliver-e Lift Liner, a patented solution designed to improve efficiency in food retail home delivery and click & collect.
The business has also invested in tamper-evident liners, branded retail bags, and recyclable food wraps such as baking foil, clingfilm, and parchment. Its paper sack expertise supports the agricultural sector with breathable solutions for root vegetables and heavy-duty sacks for animal feed and farm inputs.
Zeus said its customers will now gain access to Simpac’s specialised manufacturing expertise and next-generation sustainable products, while Simpac’s customers will benefit from Zeus’s European supply chain infrastructure, global procurement strength, and advanced manufacturing capabilities across corrugated packaging, film extrusion, tapes and labels, and retail bag production.
Brian O’Sullivan, owner & founder of Zeus Packaging Group, said, “Simpac has a proven track record of innovation, from its Good-e mailers to the Paper Lift Liner that is already transforming food retail delivery. Their expertise in sacks, wraps, and branded packaging perfectly complements our wider capabilities in retail, e-commerce, industrial, food, and agricultural packaging. We see major synergies for our combined customers and clear opportunities to invest in innovative sustainable packaging solutions that together create a comprehensive offer unmatched in the market.”
Sandy Bole, MD of Simpac, added, “For over a century, Simpac has been trusted by retailers, producers, and distributors to deliver high-quality packaging solutions. Our focus has always been on innovation — whether in branded food wraps, sustainable mailers, or productivity-enhancing technologies like the Paper Lift Liner. By joining Zeus, we now have the platform, scale, and resources to accelerate these innovations, expand our international reach, and deliver even more value to our combined customers.”
