ZEUS Packaging has unveiled Zeus Sustain Carbon IQ – a digital platform designed to help businesses better understand, compare, and manage the environmental and economic impact of their packaging choices.
Carbon IQ allows customers to estimate packaging-related impacts such as carbon footprint, eco-cost, and energy demand, and compare material and design alternatives using a life cycle assessment (LCA) approach.
The solution functions as a carbon mapping software, designed to map emissions across the packaging value chain and offer insights into potential carbon reduction opportunities through discussion with Zeus’s packaging teams. It includes visibility into Scope 3 emissions, allowing customers to understand the upstream and downstream impact of their decisions.
Developed in collaboration with sustainability software specialist Nutritics, Carbon IQ draws on environmental data sources including IDEMAT. Product data is refreshed annually to ensure insights remain up to date.
“Carbon IQ gives our teams and our customers greater visibility into packaging performance,” said Declan Breen, head of sustainability at Zeus Packaging. “It supports more informed, measurable choices by bringing environmental data directly into packaging conversations. It has been designed to assist our customers & suppliers in reducing scope 3 emissions.”