SUN Chemical has unveiled its first HP Indigo-approved primer for label applications and HP Indigo 6X00, 6K, 6K+, 8X00, 8K presses, developed for use with HP Indigo’s Inline Priming Unit (ILP).
The new primer – SunEvo EV-LWR09 WB LEP Primer Labels – will be available across the EMEA region from Q4 2025, following a phased country-by-country roll-out.
The product release follows collaboration between Sun Chemical and HP development teams, validated through a qualification process involving multiple European label converters. Sun Chemical explained these converters have successfully used the new primer across an array of substrates within the Pressure Sensitive Label (PSL) space.
The primer supports a range of materials, from PE and PP to coated/uncoated paper, metallised paper, and wine labels. UK label printer Label Apeel has been using it on its two HP Indigo presses as part of the extended qualification process. Helena McKinder, MD at Label Apeel, said, “We have been closely involved with Sun Chemical throughout the development of the primer. The final product performs exceptionally well across all substrates, with great performance in finishing. We’re very happy with the results and will continue using this primer going forward.”
Pete Saunders, global director of digital business, Sun Chemical, added, “This is a great milestone for Sun Chemical as we release our first primer. The launch reflects the strong collaboration between HP and Sun Chemical to provide a flexible primer solution for the packaging community. Our new primer offers customers choice and performance, one solution to meet their label printing needs, all while boosting productivity and remaining cost-efficient.”
Regina Guslitzer-Okner, head of supplies, applications, and sustainability at HP Indigo, said, “We’re proud to celebrate this milestone with Sun Chemical, marking a new chapter in our shared commitment to innovation in the labels business. This primer launch is the result of deep collaboration, technical expertise, and a shared vision to empower customers with a wider range of solutions. Together, we’re enabling label converters to streamline operations, enhance print quality, and meet evolving market demands with confidence.”
