HUNTER Luxury has helped The Glendronach Distillery and Brown-Forman deliver the ‘ultra-premium’ presentation for its 30 and 40-Year-Old Single Malt Scotch Whisky expressions.
Each pack has been crafted to reflect the ‘exceptional rarity and prestige’ of these aged Highland whiskies.
The Glendronach 30-Year-Old, limited to 5,000 worldwide, required a precisely engineered structure to serve as a canvas for a chevron pattern that flows continuously across multiple surfaces. Hunter explained this design demanded technical precision and a deep understanding of material behaviour to ensure its integrity in volume production. The choice of veneer was key, with a crotch-cut variant selected to echo the intent of the original concept visual. To enhance the wood’s natural grain and give clarity to the engraved chevron motif, Hunter Luxury developed a bespoke, Pantone-matched stain.
For the Glendronach 40-Year-Old, of which only 300 bottles will be released, Hunter Luxury employed a technique using real wood veneer, laser-engraved and hand-filled with a gold resin inlay. The flowing pattern spans all four structure planes, including the hinged front door. A real metal transcript, encased in a smooth satin varnish, is designed to create ‘subtle depth and a refined tactile finish’.
Hunter Luxury explained that the custom-stained veneer was chosen to minimise environmental impact while eliminating the need for protected hardwoods. Working in collaboration with Brown-Forman’s design team, Hunter also developed a bespoke plinth to achieve the optimal balance between visual presence and structural stability.
“From advanced engraving and staining techniques to structural development and finishing detail, every element of these two ultra-premium packs has been crafted with care, precision and purpose,” said Paul Hamilton, head of sales & marketing at Hunter Luxury. “The result is a presentation worthy of two exceptional whiskies, brought to life through material mastery and a shared commitment to excellence.”
The Glendronach Distillery is celebrated for its mastery in maturing single malts in rare Pedro Ximénez and Oloroso sherry casks sourced from Andalucía, Spain. For the first time, the 30-Year-Old expression includes whisky matured in Amontillado sherry casks. Hunter Luxury added that this unique maturation imparts the rich, sherry character and complexity defining the brand’s signature style. This ‘subtle’ evolution of tradition is reflected in the refreshed packaging that aims to elevate the Glendronach visual identity while honouring its heritage of craftsmanship and flavour.
“Our innovative manufacturing techniques truly embody this evolution,” added Hamilton. “We translate the distillery’s dedication to patience, precision, and natural beauty into tactile design and expertly engineered structures that celebrate both spirit and story.”
