FANUC UK MD set for expanded European remit

Tom Bouchier

TOM Bouchier, MD of automation specialist FANUC UK and FANUC Ireland, will additionally take on the role of northern Europe co-ordinator, VP FANUC Europe, from the beginning of September.

The move is said to demonstrate the firm’s commitment to strengthening its European sales strategy and reinforcing collaboration across the region. In his expanded remit, Tom will provide coordination and guidance across northern Europe.

Tom’s career with FANUC began 35 years ago when he joined the company as a service engineer. He was appointed MD of FANUC UK and FANUC Ireland in 2022 and has led the company to deliver automated solutions designed to help manufacturers increase productivity and remain competitive.

As a former electronics and electrical engineering apprentice, Tom is an advocate of apprenticeships, helping to inspire future generations into engineering careers through initiatives such as the FANUC Academy, partnerships with WorldSkills UK, close ties with schools, colleges and universities, and relationships with organisations such as the MTC.

“Manufacturing is a mainstay of the UK economy, contributing £518 billion – 23% of our GDP,” he said. “To continue competing on the international stage and increase this further, it is vital that UK manufacturers embrace advanced technologies such as robotics and automation to reduce their energy consumption, increase their output and spark innovation.

“At FANUC, we are committed to supporting manufacturers as they embark on their digital transition, helping them overcome challenges such as labour shortages, sustainability targets and competition from overseas. To secure the industry’s future, it is also vital that we encourage and inspire a pipeline of engineering talent from today’s digitally native generation.

“In my expanded role, I am looking forward to aligning the goals and aims of FANUC UK and FANUC Ireland with those of FANUC EU, bridging the gap towards a more successful, innovative and productive manufacturing sector.”

Marco Ghirardello, president and CEO of FANUC Europe, added, “Tom Bouchier brings a wealth of experience and knowledge to this new position. I’m delighted to welcome him into this role and am sure that his contributions will have a significant positive impact across the northern Europe region, including the UK and Ireland.”