AMBERLEY Labels has installed a new multi-embellishment solution to support growth in luxury markets.
Representing a £500,000 investment, Amberley’s new ABG Digicon Series 3 conversion technology is described as reinforcing the brand’s commitment to delivering ‘state-of-the-art’ print and embellishment capabilities to premium brand customers.
As part of the Coveris Group, the investment complements Amberley’s existing digital print suite, including the narrow web Kurz DM-Jetliner with DIGITAL METAL ink transfer tech and a HP Indigo digital suite, including 6K and Spot Master.
The Digicon Series 3 offers a fully integrated, single-process solution. Benefits include access to cold foil, hot foil, and a ‘Big Foot’ 50-ton hot foil and embossing module, along with silk screen embellishments as standard. The new line also enables the creation of 3D tactile finishes, including braille.
The latest finishing capabilities also introduce new ink applications such as scratch-off, glow-in-the-dark, iridescent, photochromic and silk screen finishes.
David Richards, MD of Amberley Labels, said, “Continued investment in digital capabilities places us at the forefront of technology. Our latest investment means that we now offer every single digital conversion capability available within the market, giving our customers the quality, variety, and sustainable variability to enhance their brands both on and off the shelf.
“Supporting further growth in luxury markets where these capabilities are required as standard, this future-proofs our print and embellishment capabilities.”