BERRY Global has revealed how it provided cleaning product manufacturer Vamoosh with a tailored packaging solution for its Plughole Unblocker, addressing the ‘unique’ challenges posed by the product’s ingredients.
To meet requirements for a ‘durable and reliable’ pack, Berry Global conducted research and testing, which found that traditional PET and HDPE materials lacked the strength and robustness to handle the specialist chemicals used in the Unblocker.
As a result, Berry opted to incorporate an Environmental Stress Crack Resistant (ESCR) additive and increase the thickness of its 600ml Alpha bottle. After evaluating various thicknesses, a 52g weight was selected.
The project included the creation of 3D-rendered graphics and branding to help visualise the final design. Bottles in three different weights were sent for customer trials before the development of the tooling template.
The neck of the bottle has been adapted to fit a standard CRC cap. The bottle is produced at Berry’s facility in Beccles and the cap at its factory in Norwich.
Joe Horton, sales and marketing director at Berry Global, said, “We were committed to delivering a fit for purpose pack and fast-to-market launch for Vamoosh. The result is a packaging solution that not only meets the company’s stringent requirements but also showcases how our global network and technical and design capabilities help us to achieve seamless integration and high-quality results.”
