THE Food and Beverage Carton Alliance (FBCA) has been formed following a merger of ACE and EXTR:ACT.
The association is dedicated to advancing beverage cartons as ‘essential, renewable, and circular’ packaging solutions.
With a vision to expand beyond Europe, FBCA aspires to unite drink carton manufacturers and their paperboard suppliers in driving sustainable packaging options that enhance food security, reduce waste, and advance low-carbon circular economies.
“Our industry is working tirelessly in designing fully renewable and sustainable packaging solutions that meet the needs of both consumers and the planet,” said Patrick Verhelst, president of the FBCA board. “We are excited to expand globally and champion the role of beverage cartons in building a more resilient, low-carbon future.”
The newly elected FBCA board representing its five founding members includes:
- Patrick Verhelst, president FBCA and senior director of business development, Elopak;
- Ulrika Wedberg, VP FBCA and executive VP sustainability & public affairs, Billerud;
- Karina Boers, head of sustainability development, SIG;
- Tamara Bullock, director corporate affairs, Europe and Americas, Tetra Pak;
- Erik Hallberg, VP coating, converting and digital technology, Stora Enso
The association remains based in Brussels, Belgium.
