FRYLIGHT has announced that it has reduced the weight of its bottle by 9% in a move set to lower the one calorie cooking spray brand’s carbon footprint.
The Frylight bottle has been optimised from 22 grams to 20, which the brand said will remove 20 tonnes of plastic from the supply chain.
By using fewer raw materials, Frylight is reducing the environmental impact of manufacturing each bottle while maintaining the same high standards of quality and functionality, it explained.
Additionally, lighter bottles will help reduce emissions during transportation. With less weight in every shipment, Frylight can lower fuel consumption and CO₂ emissions across its supply chain, from production facilities to store shelves.
This initiative is part of parent company Saputo Dairy UK’s broader sustainability strategy and core values, which focuses on minimising the company’s environmental impact and follows the removal of the non-recyclable cover papers from its leading spreadable products.
The move follows previous initiatives from the brand to reduce its carbon footprint across transportation, logistics, and production – including the reduction of ‘unnecessary’ plastic from its cap in 2017, and removing shrink-wrap packaging.
Emily Wyborn, Frylight innovation lead, commented, “Sustainability remains a priority for consumers and they expect their favourite brands to step-up and offer more environmentally-friendly options. By reducing the amount of plastic in each bottle of Frylight by 9%, we are proud to be removing a further 20 tonnes of plastic from the supply chain per annum, which is the equivalent of 900k fewer Frylight plastic bottles being produced per annum.“
“We have led the category in terms of sustainability and continue to work hard on our innovation pipeline, keeping our environmental impact top of mind, whilst still delivering convenient and versatile products to our consumers.”
Rhianna Clare, Packaging Manager at Saputo Dairy UK adds: “This change is part of ourcommitment to delivering the Saputo Promise which aims to lessen our environmental effect. The change delivers against our pledge to reduce our material usage by 15%. Additionally, by aligning with important retailer pledges, this project guarantees we will continue to be a reliable partner in the transition to a circular economy.
“The journey doesn’t end here, even though we’re all proud of the accomplishment, we’re not done yet. Sustainability is important to Saputo’s operations, and we are currently working hard on new ideas to help us continue to lessen our environmental impact, with further packaginglight weighting and sustainability initiatives planned.”
