Online retailer keen to ‘set new standards’ for e-commerce

Zalando packaging

DS Smith has extended its partnership with online fashion and lifestyle retailer Zalando.

The contract is inclusive of Zalando’s e-commerce and fibre-based corrugated cardboard packaging solutions for European products and will start from April 2025. It is an extension of a long-term partnership with DS Smith, and the new agreement allows for the two companies to continue to work together on ‘bespoke and more sustainable’ packaging solutions for Zalando customer order and delivery hubs across Europe.

DS Smith said the collaboration is anticipated to drive ‘high-quality innovation’ in design and materials utilisation.

Marc Chiron, sales, marketing and innovation director, packaging division, DS Smith, said, “We are thrilled to be awarded this principal supplier contract with Zalando. This new agreement will enable us to build on our research and development to date and continue to create some outstanding packaging solutions for Zalando’s e-commerce product portfolio across Europe.”

David Fischer, director of logistics sustainability and packaging, Zalando, added, “DS Smith has proven to be a highly valued, inspiring, and dependable partner for Zalando, and we have worked incredibly well together over the last years. Our focus is on innovation and on leading the way with customer-centric and more sustainable solutions. We have a strong interest in developing high quality packaging solutions for e-commerce and as a leading player, our customers expect us to lead the way into a more sustainable future. We are very keen to set new standards for e-commerce and for Zalando in general.”