ALUMINIUM packaging specialist Ball Corporation has announced the re-launch of its proprietary printing technology, Dynamark, for its beverage cans in Europe, Middle East and Africa (EMEA).
The upgraded technology is said to introduce an ‘advanced tier’ of printing capabilities, unlocking features to deliver greater flexibility and enhanced value for brands.
Building on the success of the Dynamark technology, Ball explained it has redefined its range of offerings – Starter, Pro, and Advanced Pro. It introduces variable print tech that integrates multiple graphics onto a single pallet, allowing up to 12 different images on the same shelf or display.
“We’ve taken everything we’ve learned from the original series – and that our customers loved – and pushed the creative boundaries even further with Dynamark Advanced Pro,” said Jag Bains, VP of commercial, EMEA, at Ball. “This technology gives brands and designers greater creative freedom, enabling more innovative, personalised and tailored design solutions.
“With enhanced capabilities and flexibility, Dynamark Advanced Pro allows faster adaptation to market trends and customer preferences. It’s not just about packaging; it’s about fostering originality, creating a more personalised experience, and driving meaningful engagement with consumers.”