KONICA Minolta Business Solutions (UK) has entered a new partnership with not-for-profit print, paper, and paper packaging initiative Two Sides.
The firm will work with the Two Sides team to educate and inspire businesses and consumers about the sustainability and potential of responsible print.
Konica Minolta joins the Two Sides campaign’s growing partnership of supporters and collaborators, which range from sectors including forestry, pulp and paper manufacturing, packaging, inks, pre-press, press, finishing, publishing, printing, envelopes and postal operators.
Malcolm Smith, category manager – professional print at Konica Minolta Business Solutions (UK), said, “We are delighted to be partnering with Two Sides to highlight the sustainability potential of print as part of our broader Environmental, Social and Governance commitments.
“Biennially, Two Sides conducts a trend tracker survey into public preconceptions and beliefs. The latest survey showed that 41% of people surveyed believe paper is a wasteful product. However, figures from Cepi (Confederation of European Paper Industries) key statistics 2022 indicate that 49% of the fibrous raw material used in Europe’s paper industry comes from paper for recycling, and in Europe 71% of paper (European Paper Recycling Council, Monitoring Report, 2022) and 83% of cardboard packaging (Eurostat, 2021) is recycled.”