PACKAGING distributor RAJA and paper-based packaging provider Ranpak have signed a new commercial agreement to grow sales of paper-based cushioning packaging solutions in Europe.
The solutions are used in e-commerce and industrial supply chains to protect products from external shocks and temperature variations during shipping.
Under the new agreement, RAJA and Ranpak will cooperate in the development of paper-based cushioning solutions, using the Ranpak R&D facility in Kerkrade, Netherlands, and feedback from RAJA’s customers. The agreement also plans for the marketing of new packaging solutions for temperature-sensitive products.
RAJA will hire 20 additional specialists to advise its customers on the customised implementation of paper-based protection and cushioning packaging.
Catherine Cambier, MD of RAJA Packaging and Industrial Equipment, said, “The agreement with Ranpak will enable RAJA to develop unique expertise in paper-based cushioning packaging solutions in Europe. Companies are increasingly turning to easily recyclable packaging, but every customer is different and has unique needs.
“Some are looking for automated solutions and others not. We aim to provide the same level of service, quality and technical expertise to every customer throughout Europe.”
