APG Europe has become the first online distributor of Sulapac packaging with the ability to serve smaller brands and provide extended services such as decorations and logistics optimisation.
Sulapac has previously partnered with ‘carefully selected’ manufacturers in the cosmetics industry, with the collaboration with APG Europe tipped to improve the accessibility and service level for brands interested in the packaging solutions even further.
“Sustainable packaging has become one of the key trends in the European cosmetics industry,” explained Robert Kruijer, commercial director at APG Europe. ”Hence, we are proud to give cosmetic brands access to such a wide – and expanding – range of packaging options made of Sulapac.”
Sulapac materials are developed to reduce plastic waste and CO2 emissions. They leave no ‘persistent’ microplastics or toxic load behind. Sulapac has also introduced materials with recycled bio-based and biodegradable content to cosmetic packaging.
The offering of APG Europe’s Sulapac online store includes ready-made jars for water-based cosmetics and oil-based formulas. There is also packaging designed particularly for supplements and dry foods.
The sizes of the packaging range from 7ml to 250ml and are available in the nine colours of the Sulapac colour palette.
Thanks to the smaller minimum order quantities for selected products, the new online store also serves small and medium-sized companies.
“We are extremely happy that now also smaller brands have the opportunity to easily adopt Sulapac packaging,” said Colin Strobant, sales director at Sulapac. “There is clearly a strong demand for sustainable, beautiful, and functional packaging among this category. With APG we can address it with efficiency and reliability while maintaining an excellent service level.”
Products available via APG’s online store are supplied by Sulapac’s partners including Nissha, Hermann Koch Cosmetic Packaging, and Volumatik.
