GAT Foods has chosen two packaging options from Berry Global to provide ‘absolute freezer safety’ for its range of fruit juice concentrates.
The firm required container sizes of 21 litres for the B2B market and 280ml for the consumer market.
Berry revealed its 21L SuperCube container and 280ml custom version of its UniPak container were chosen for their ‘robust’ design that ‘ensures product protection and integrity’ throughout the supply chain.
Miriam Vider, Gat Foods’ purchasing director, said, “The freezer safety of the packaging for our frozen fruit juice concentrate is naturally extremely important. Previously, we experienced cracks, particularly in the lids and during transportation. Naturally, this resulted in claims and wasted produce. To address this issue, we set out to find a packaging partner capable of guaranteeing freezer safety for our frozen juice concentrates.
“I had worked with Berry before and knew of the high standard of their solutions. We received valuable insights from the company and worked collaboratively to develop the final packaging choices.”
In addition to freezer safety, Berry said the containers have provided additional benefits to Gat Foods’ palletising processes and packaging artwork quality.
Previously, the vulnerability of the lids to cracking prevented the automated palletising of the large containers, resulting in the need for manual sealing of each drum using a hammer. The introduction of Berry’s SuperCube has enabled Gat Foods to automate this process.
The UniPak container for the consumer market, meanwhile, is said to be delivering improved artwork quality through In-Mould Labelling, ensuring consistent colours and sharp images.
