A project bringing together Heinz and Tesco with packaging specialist Berry Global and recycling technology experts Plastic Energy and Sabic has been recognised with a Silver Award in the global Packaging Innovation Awards.
The brief was to develop Heinz Beanz Snap Pots made with 39% recycled plastic.
The award recognises how the project has delivered improved sustainability, while retaining what makes the pots popular with consumers: handy snappable format, microwave-ready and freshness retention.
The Heinz Snap Pots produced by Berry Global use 39% ISCC PLUS-certified recycled soft plastic on a mass balance basis. Soft plastic is returned by consumers to Tesco stores for conversion by Plastic Energy into an oil feedstock. This is combined with virgin material by Sabic to produce an alternative feedstock to manufacture recycled food-contact approved plastic pellets.
These are sent to a Berry Global site for manufacturing into new Heinz Beanz Snap Pots after trials led by Sabic, Berry Global and KraftHeinz to select the correct polymer compositions to achieve the technical requirements. After use the pots can be recycled through kerbside collection.
“We are delighted the Heinz Beanz Snap Pots project has received this important award,” said Jean-Marc Galvez, Berry CPI president, Berry Global. “It demonstrates how a collaborative approach across the entire value chain can deliver innovative circular packaging design.”
