DURHAM Box has provided details of its work with the Herbal Dog Co to create a luxury dog advent calendar.
The festive pack, produced on Durham Box’s Nozomi single-pass LED inkjet digital press, contains a variety of products designed to keep dogs happy.
Based in Newcastle-upon-Tyne, the Herbal Dog Co provides an animal-centric range of lotions and potions made from natural ingredients. With the environment high on the agenda for the company, sustainable packaging is used for its goods, including the use of post-consumer recycled (PCR) PET bottles for shampoos, conditioners and sprays.
In developing the pack, Durham Box revealed it used an E-flute board, the substrate providing good protection with a ‘high-quality’ print finish and 100% recyclability.
To facilitate the clean opening of the calendar’s 12 days of Christmas windows, speedy tear perforations are said to provide accurate tear lines throughout, ensuring easy access without comprising the pack’s strength.
Durham Box explained that with the Nozomi being ‘perfect’ for producing short-run campaigns and regional promotions, the product was printed in a glossy effect finish to accentuate the playful graphics.
Sally Caton, Durham Box’s regional sales manager, said, “It was great fun working with the Herbal Dog Co. This is another great project showing the versatility, quality and impact of products produced through the Nozomi press.”
Hazel Kelly from Herbal Dog Co added, “This is the first advent calendar, so we were keen to make sure that everything went according to plan – Durham Box didn’t disappoint. As a local company to us, we started using them during the pandemic and we have since established an excellent working relationship. Sally was great, fetched us samples to help with the design and kept us up to date, with no issues. We absolutely love the calendar and will be using Durham Box again in the near future.”
The Herbal Dog Co’s luxury dog advent calendar is available on the company’s website, TikTok shop and selected stockists.
