This article contains paid-for content created in collaboration with Find Business Support.
Business owners across the packaging industry have worked immensely hard over the last two years to adhere to restrictions, with many adapting their operations and investing more in their digital offerings to keep trading and stay afloat.
The pandemic has shown how critical robust online platforms are for businesses if they are to successfully adapt to the new ways customers engage with brands.  Investment in digital technologies, whether that has involved making a website more mobile-friendly, launching a new social media platform, or creating an online shop, have all been vital for business owners’ survival strategies.
Business owners who have taken advantage of technology have improved their productivity, created new market opportunities, and bolstered their overall resilience to future challenges.
As we begin to welcome a return to normality, businesses should not lose these practices and ways of working, but instead build on the great progress that has been made as the world has become increasingly digitalised.
Some business owners may be feeling apprehensive about how to continue developing their digital offering, but there is a network of support available to help you and your business, whatever you need.
Information on what public sector business support is available can be accessed via the Find Business Support website, a single online source that includes information on all the public sector business support services available across Scotland.
Find Business Support gives business owners an overview of all the support offered by public sector organisations and local authorities across Scotland, including Business Gateway, Highlands and Islands Enterprise, Scottish Enterprise, South of Scotland Enterprise, and Skills Development Scotland.
Designed to help businesses build platforms, communicate, and find more customers, the Find Business Support website includes information on where to find online tutorials, webinars, and practical guides on topics such as social media, cyber resilience, data analytics, digital marketing strategy, and e-commerce.
With digital upskilling a key focus for all businesses in the packaging sector, Find Business Support provides an easy way for business owners to identify what support is best suited to help them improve their digital literacy and platforms.
Through Find Business Support, it is now easier than ever for businesses to get the help they need. Learn more by visiting here.