PALLET pooling specialist LPR (La Palette Rouge) has confirmed the appointment of Jean-Luc Guénard as MD.
The firm said he draws on ‘solid international experience’ in management positions, including a spell as European MD at modular construction specialist PORTAKABIN. In 2017, he took over management of the international division operations as COO of the LOXAM Group.
As MD of LPR, Jean-Luc will be tasked with developing the company’s growth strategy and building the firm’s positioning in Europe, capturing new opportunities in the sector. He will also work to strengthen the implementation of environmental policies and achieve LPR’s 2025 sustainability objectives.
“In an ever-changing environment, the supply chain is at the heart of transformation,” he explained. “I look forward to our ongoing collaboration with our partners in Europe and to support their transition to a more circular supply chain through the benefits of the rental pallet.
“By working closely with our customers, we will create opportunities for optimisation, creating added value in logistics operations. Our goal is to maintain our development across Europe, where we operate in 11 countries.”
Gerjo Scheringa, CEO of Euro Pool Group, added, “We are very pleased to welcome Jean-Luc Guénard as the new managing director of LPR. Jean-Luc brings not only considerable experience in rental, but also an extensive international track record.
“Especially in these challenging times, it is important to have someone at the helm of the LPR division with these experiences and qualities to allow the company to continue to grow in a sustainable way. On behalf of the senior leadership team and LPR staff, I would like to warmly welcome him on board.”
