MANCHESTER City is to launch a new scheme at the upcoming Manchester derby which will reward fans for recycling plastic bottles at games.
Rolled out in partnership with Etihad Airways, the initiative will see recycling pods stationed at the main entrances to the club’s Etihad Stadium.
Once fans drop their plastic bottles into the pods, they can then scan a QR code which will help them earn Etihad Guest Miles – which can be exchanged for discounts on Etihad Airline flights.
Manchester City said, “Like us, our partner Etihad Airways are also on a journey to transform the travel industry and protect the planet for future generations. As part of their pledge to reach net zero emissions in 2050, they’ve recently introduced conscious choices; a programme that lets you earn miles and badges every time you choose to live or travel more sustainably.
“Manchester City has made significant steps on its sustainability journey in recent years, developing and adopting more environmentally friendly practices. These include a managed waste system which means that zero waste is sent to landfill from the Etihad Campus, the removal of single-use plastics from the stadium and successful trialling this season of edible coffee cups, increasing vegan food options and switching to compostable packaging amongst much more.”
