Fashion brand to embrace compostable packaging solutions

Image credit: TIPA

TO mark World Soil Day, Amsterdam-based fashion brand Scotch & Soda announced its partnership with compostable and biodegradable packaging specialist TIPA.

The integration of bioplastic TIPA bags is part of the company’s aim to move away from conventional plastic polybags for all product categories by 2025.

TIPA said that in 2022, a ‘minimum’ of one million of Scotch & Soda’s garments will be packed in bioplastic bags. For spring and summer, the first two collections of the year, TIPA bags will represent 21% of the total product packaging and will be used for high volume items including T-shirts, jeans, sweatshirts, sweaters and shirts.

Daphna Nissenbaum, CEO and co-founder of TIPA, said, “Consumers are more educated than ever about the impact of plastic packaging waste, and numerous studies we have conducted across Europe show that they have come to expect compostable packaging from the companies they purchase from. TIPA is proud to be able to offer a solution for Scotch & Soda that will protect their garments while degrading safely into compost after use.”

Jelle de Jong, Scotch & Soda’s sustainability director, added, “We believe there is room for improvement when it comes to the implementation, collection and composting of bioplastic packaging in the fashion industry. By working together with TIPA and local waste processors, we hope a product traditionally considered as waste will through the composting process return nutrients to the soil.”

Produced in Germany, TIPA bags are made from 20% bio-based plastic – derived from corn starch and sugar cane – and 80% fossil-based plastic.