Adidas to increase use of ocean plastic this year

Kasper Rørsted, CEO of Adidas

ADIDAS has said that more than 60% of its products will be made from sustainable materials in 2021.

The sportswear firm said the move will see it use more than 60% recycled polyester in its products, with it committing to only using recycled polyester from 2024 onwards.

The firm will also continue its collaboration with the environmental organisation, Parley for the Oceans. In 2021, Adidas said it will aim to produce 17 million pairs of shoes with recycled plastic waste collected from beaches and coastal regions – after more than 15 million in 2020.

Adidas CEO, Kasper Rørsted, commented, “Sustainability is an integral part of the adidas business philosophy. We have continued to invest in sustainability initiatives during the coronavirus pandemic and we will significantly expand our range of sustainable products in 2021. To this end, for example, we have worked with our suppliers to create the structures that make it possible to process recycled materials on a large scale. Not only does our commitment make adidas more sustainable, but it also drives the development of the whole industry.”