Plastic and cardboard combination helps export a ‘taste of Italy’ around the world

SUPERFOS has unveiled its new SuperLight container, which is being utilised for the MakeGusto range of Italian ready meals.

SuperLight uses a combination of plastic and cardboard to provide a solution for products where boiling water is added to the ingredients to create each meal. The inner part of the packaging is made of a type of plastic which withstands the heat, while the cardboard on the outside of the cup is said to make it comfortable to hold, even though the contents are extremely hot.

After use, the cardboard can be separated from the plastic for recycling purposes.

The MakeGusto range is produced by Antaar&S S.p.A., located in Pavia, south of Milan. The range has been developed for export, with a concept based on dried products with no additives or palm oil and ‘maximum end-user convenience’.

Francesco Loconte, product development manager at Antaar&S, said, “We want to bring the taste and tradition of Italy to countries outside Europe – and make it extremely easy for the end-user to prepare our rice or pasta meals. The SuperLight cup from Superfos perfectly supports our ambition.”

The MakeGusto range comprises five varieties, all sold in a 400ml SuperLight cup. This size is said to be ‘perfect’ for the 55g of ingredients. There is no lid. A plastic film protects the contents before use.

Loconte added, “The SuperLight cup allows a fast and smooth process on our filling line. It is also an advantage at the end of the line where we check each product by x-ray and a metal detector. As the SuperLight packaging is simply plastic and cardboard and contains no aluminium, it makes our quality control very easy to carry out.”