MOULDED pulp and corrugate packaging manufacturer Cullen has launched its eco-friendly beerGUARD transit pack.
Designed to safeguard glass bottles and cans during transit, the product is made from sustainable moulded pulp. Described as lightweight and quick to pack, the solution encases up to 12 products, which Cullen said offers the ‘highest level of protection’ during shipping.
Inspired by an increase in e-commerce beer sales, the beerGUARD was developed in partnership with online drinks suppliers. Comprised of a single fitment, the individual cavities in the universal top and base layer ‘snugly’ hold the product in place to reduce rattling and movement when inserted into an outer box. It is suitable for 330ml and 500ml bottles as well as cans.
Cullen explained that the 100% plastic-free beerGUARD is fully recyclable and will biodegrade within six months when disposed of. Director David MacDonald said, “Online interest in beer delivery has never been higher than in 2020 as a result of changing consumer behaviour influenced by the Covid-19 pandemic. At Cullen, we set out to manufacture the safest, most economical and sustainable way to transport beers to consumers and we believe that we have achieved this.”