Smurfit Kappa staff support global sustainability event

MORE than 8,000 Smurfit Kappa employees marked World Cleanup Day on September 21.

Volunteers from all parts of the business participated in events to clean designated areas in 28 countries across Europe and the Americas.

In line with the packaging specialist’s Better Planet Packaging initiative, the Smurfit Kappa Group encouraged employees to support the event in their local communities. Over 10,000 bags and boxes of litter were collected from locations such as beaches, rivers, parks, streets and woodlands.

Some of the more unusual items found included a wig, a doll’s head, a message in a bottle and a passport.

Smurfit Kappa Group CEO Tony Smurfit, who took part in the Dublin event, said, “A healthy and clean environment is vital for us all and I’m very proud of Smurfit Kappa’s involvement in this important day. Sustainability is at the core of Smurfit Kappa’s business. As industry leaders, we have a responsibility to address the serious environmental challenges facing us today and I believe our global participation in World Cleanup Day further demonstrates our commitment to help make packaging waste extinct.”