NEW research from Ball Corporation has revealed that almost a third of British consumers believe not enough drinks are available in non-plastic packaging.
The can maker reported other headline figures from its survey include the fact 86% of British adults claim to be worried about plastic pollution, while 18% don’t understand what they can and cannot recycle.
Ball said aluminium cans offer a “fully recyclable alternative” to plastic bottles or cups, and achieve higher recycling rates than plastic bottles.
Ramon Arratia, sustainability director at Ball Beverage Packaging Europe said, “Making a positive choice for an aluminium beverage, which is one of the most sustainable and eco-friendly forms of packaging on the shelves, is one small but significant thing we can all do to help protect the environment. Regardless of colour or design, the can is fully recyclable, and we currently have 72% recycling rates in the UK, with 90% of these cans recycled in continental Europe.
“The UK already has all the infrastructure for recycling cans in place which means this is not a solution for the future, but rather something we can all do right now.”
