SMURFIT Kappa is developing a new range of paper tipped to “open up a world of new possibilities” for the packaging industry.
The firm has announced the development of multi-purpose paper described as being suitable for both digital and flexographic printers, offering customers more choice.
The new paper is expected to launch later this year and follows on from Smurfit Kappa’s investment in new printing machines.
Lars Henriksson, VP product development at Smurfit Kappa’s paper division explained, “To offer our customers the right graphic design with the right flexibility and quality, Smurfit Kappa has embraced digital printing. This new range of paper has performed very well in our beta programme tests and looks very promising. It will be another step forward on our journey towards digitalising the paper-based packaging industry.”
