Food packs lead to double award win for Wipak Group

HIGH barrier flexible packaging specialist, The Wipak Group, has celebrated a double triumph at the 2018 WorldStar Packaging Awards.

The business, which has a UK plant in Welshpool, Powys, was a two-time winner in the Food category for its packs, including a climate-neutral stand-up pouch for German meat snack manufacturer, MarKo, and an easy-open vacuum pack for Finnish food company, Atria.

Having previously used metallised plastic packaging, MarKo, wanted a more eco-friendly pack for their Salami Sticks product. The Wipak team helped create a paper-plastic composite pack, which utilised FSC-certified paper and used less energy in the manufacturing process.

MarKo also enlisted the support of Wipak’s ProDirect inkjet printing technology, which Wipak said “combines extremely high quality digital printing with wide web, high performance paper laminate structures”.

Launched in Finland last year, the Atria easy-open vacuum pack used Wipak’s sandwich-printed BIAXER, together with a matt black SC XX bottom film. Consumers simply pull the tab to peel open the package. Once open, the minced beef can be transferred straight into a pan or a bowl without the consumer having to touch the meat.