CAN specialist Ball has designed a new 330ml aluminium can for Belgian chocolate brand Ovidias.
Ovidias is said to be the only company to package its chocolates in beverage cans, with Ball claiming the cans provide the “perfect packaging format” for premium chocolates as they help maintain freshness and flavour as well as protect the product during transit whilst remaining lightweight.
Marco Turcatto, marketing manager at Ovidias said, “We decided to make the move to the beverage can format when our founder was inspired by snacks and drinks in a hotel mini-bar, which were served in cans. After careful research, we contacted Ball and through close collaboration we have been able to realise a truly unique product.”
Arjen van Zurk, marketing manager at Ball added, “The fact that manufacturers outside of the beverage sector are now looking to the aluminum beverage can as a packaging solution affirms the clear advantages and benefits of this format. Be it the quality and consistency of product delivery, flexible and extensive branding potential, or environmental advantages, the credentials of the beverage can are clear.”
Ball said the chocolates are individually wrapped before going into the can, which is then filled with a small amount of nitrogen to protect it during transit.
