Just Eat to run second seaweed sachet trial

JUST Eat are to again trial a seaweed sauce sachet created by London-based firm Notpla, as the food delivery service looks to tackle plastic pollution across the takeaway sector.

The trial is in partnership with Hellmann’s, with a range of the firm’s sauces being offered in the eco-friendly sachets. The Notpla sachets are made from a seaweed-based material with the firm saying that they biodegrade in ‘approximately’ six-weeks. The sachets are flavourless and colourless, meaning the contents within tastes exactly how it would be if in a plastic sachet.

Just Eat had previously trialled the Notpla sachets in ten restaurants earlier this year, with 46,000 plastic ketchup sachets being saved as a result. 92% of customers that tried the sachets said they would like to see more takeaway sauces coming in seaweed sachets, and 91% found them easier to open than plastic sachets.

Andrew Kenny, managing director, Just Eat UK, said,“As market leader, we take our responsibility to affect positive change in the food delivery sector seriously. One of our key areas of focus is helping our 35,700 restaurant partners across the UK reduce plastic pollution. We are delighted to partner with Hellmann’s, a business which shares our commitment to making mealtimes more environmentally-friendly, as we embark upon the next step in bringing these sustainable sachets into the mainstream. 

“Our first two trials of the seaweed-based sauce sachets with Notpla received excellent feedback and we were thrilled to be recognised with a highly commended at the Responsible Business Awards for this. It’s great to see more takeaways get on board to help us in our fight against plastic waste.” 

Pierre Paslier, co-CEO of Notpla, added, “Takeaway sauce sachets are one of the hardest single use plastics to deal with. They’re easy to litter and have low residual value which limits the recycling potential. We’re very excited to work hand in hand with leaders in the takeaway and sauce sectors. Sustainability is a top priority for their consumers and is key for these sectors to survive in the long run. Just Eat and Hellmann’s are pioneering the way to a sustainable takeaway industry. Being partially funded by Innovate UK has been key to the development of our technology, and it clearly shows how vibrant the UK deep-tech scene is.”